BOSS SNOWPLOW | Client
JACOBSON/ROST | Agency

ANDY RAMSEY | Editor
TOM GORTON | Creative Director
CHRIS LECLERC | Camera
BRYCE WERGIN | Copywriter
MICHAEL MASON | Sound Mixer

Originally envisioned as a simple thank you to the snowplow operators of New England after a particularly brutal season, this project evolved into an entire campaign positioned as a salute to the men and women who keep our streets clear all across the country. These brand videos were the centerpieces and were followed by TV spots. More about those here.